Domestic scarf industry "hot at both ends" lack of star brand opens big market
- Categories:Industry News
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- Time of issue:2019-12-06 10:29
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Domestic scarf industry "hot at both ends" lack of star brand opens big market
(Summary description)"Scarves have evolved from the previous 'cold goods' into fashion accessories. Consumers wear scarves regardless of season. Scarves are more like decorative magic weapons. A scarf can be turned into a hat, headgear, shawl, clothes, skirt, vest It is a more feminine item in all the accessories. The population aged 15-64 in China is 88.793 million, of which the male-to-female ratio is 106.74: 100 and the female population is 417329.45 million. An adult woman purchases an average of 3 scarves per year Calculating an average of 200 yuan per scarf, China has a 250 billion yuan market size, and this market has no reason to be small.
- Categories:Industry News
- Author:
- Origin:
- Time of issue:2019-12-06 10:29
- Views:
"Scarves have evolved from the previous 'cold goods' into fashion accessories. Consumers wear scarves regardless of season. Scarves are more like decorative magic weapons. A scarf can be turned into a hat, headgear, shawl, clothes, skirt, vest It is a more feminine item in all the accessories. The population aged 15-64 in China is 88.793 million, of which the male-to-female ratio is 106.74: 100 and the female population is 417329.45 million. An adult woman purchases an average of 3 scarves per year Calculating an average of 200 yuan per scarf, China has a 250 billion yuan market size, and this market has no reason to be small.
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